Join Now!

Key Membership Benefits

  • Merchant Services
    Credit Card Processing
    Processing Equipment
    Check Services
  • Insurance Services
    Workers’ Comp Insurance
    Disability Insurance
    Other Insurance
  • Government Relations
    The Retail Council has strong lobbyists protecting our members’ interests.
  • Marketing Support
    Let the Council help you increase visibility, foot traffic and sales in your store with I Shop NY.

Why Join the Council?

We recognize there are many organizations you could support. Here’s what separates us from the rest.

1. Money-saving services

Business owners are always looking for ways to decrease operating costs. The Council offers a variety of programs designed to save owners money like our popular workers’ compensation insurance and credit card processing programs.

2. Free marketing drives consumers to your store

Let the Retail Council become an extension of your store’s marketing efforts through our new campaign, I Shop NY. This public education program is designed to remind New York residents of the economic and social benefits of shopping in local, New York stores before turning to out-of-state Internet, neighboring state or Canadian merchants.

In addition to the shop local/shop New York message, the campaign offers promotions from member stores all over the state. Shoppers can visit our campaign website at www.ishopNY.com for a searchable database of the latest deals. Shoppers can search the website by zip code, merchandise genre, and specific store name. The latest deals circulate on the website’s homepage.

Council staff uses social media, pay-per-click advertising, public relations and other marketing tools to drive consumers to utilize promotions from the site and visit your store. This is free advertising for member stores which is monitored and adjusted daily by Council marketing/communication experts!

3. Government relations and advocacy

The Council was formed by an active group of retailers who wanted a voice before state government. Nearly 100 years later, the Council still advocates for the best interests of our members before the state Legislature, governor’s office and state regulatory bodies. Each year, the Council’s government relations team blocks hundreds of bills that would be detrimental to the retail industry in New York State. They also work to advance an agenda created by members who sit on our Legislative Committee. The Council has a powerful, full-time presence before state government.

4. Information

Members-Only Section

Retail Council members can ask each other questions, post classified ads, post promotions for other members and the public through I Shop NY, watch past Council webinars, get forms and much more through the members-only, password protected member section. Learn more about key features of the Members-Only Section.

Publications

The Council publishes its newsletter, New York State Retailer, six times a year. This useful guide is filled with practical tips to run a profitable business, updates on Council programs/services, and relevant happenings at the state Capitol.

The Council also produces an e-newsletter, the Retail Link. This quick and easy-to-read publication provides additional practical tips, up-to-the minute information on our advocacy efforts before state government, and updates on our money-saving services.

Retail University

The Council offers a growing webinar series designed with small and mid-sized businesses in mind. Event topics have included labor law issues, credit card processing, customer services and more. All webinars are free to Council members.

Q&A

The Council encourages members to call with any questions they may have about laws or other aspects to running a business in the Empire State. We’re often able to provide an answer…and when we’re not, we can usually point members to another resource.

To support our workers’ compensation insurance, statutory disability insurance, and credit card processing programs, we have experts on staff to answer questions and resolve problems.

“You’re there in a pinch,” one complimentary member said recently of the Council’s information services.

5. Exceptional service

The Retail Council of New York State prides itself on ensuring our members are happy and stay happy. Read member testimonials about the Council and its staff here.

6. Strength in numbers

…gives small businesses group buying power

Whether it’s our money-saving programs or advocacy work before state government, it all boils down to strength in numbers. Each time a new business joins our association, the Council gains even more power to negotiate the very best pricing for our programs and services. Together, we have group buying power that most retailers have a hard time realizing all on their own.

…intensifies retail’s voice before state government

With hundreds of special interest groups, each with their own agenda, clamoring for the attention of our state-elected officials, it can be difficult for a single voice to break through the clutter. But through strength in numbers, the Council is able to ensure the voices of our members are heard. Our large membership base is one of the reasons why our government relations team always has a seat at the table when legislation of importance to retail is discussed.

To take advantage of the Council’s exceptional programs, services and benefits, call (800) 442-3589 or submit a request for more information.

Leave a Reply